Parlux Blog


PARLUX at the “Nevskie Berega International Beauty Expo 2016 in St. Petersburg

Italian hair fashion is always very appreciated abroad; shows and seminars during main International shows and trade exhibitions always count many followers.

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EBS, Mexico city 2015

EBS, an International three day event, which took place on October 25-27th brought to the Mexican capital, many professional pertaining to the professional hair and beauty field.

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HONG KONG: Parlux hairdryers at COSMOPROF Asia 2015

At the 20th edition of the Cosmoprof Asia Fair 2015, held in Hong Kong on November 11-13th, many Middle-East professionals in the Hair World were able to take part in the presentation of the new Parlux 385 PowerLight® LightGold dryer.

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The Parlux 385 PowerLight® LightGold dryer at interCHARM Moscow 2015

Among the most important trade fairs in the beauty industry in Russia, the autumn edition of interCHARM, took place in Moscow at the Crocus Expo from 21-24 October, 2015 where many Italian companies were present.

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The Parlux 385 PowerLight® LightGold hairdryer presented at Salon Look Madrid 2015

The new version LightGold of the Parlux 385 PowerLight® hairdryer caught the attention of visitors at the 18th edition of Salon Look, held in Madrid 24-26 October, 2015.

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The famous London trade Exhibition, Salon International, took place again this year at the EXCEL Exhibition Centre on 10th - 12th October and as in the past, drew a great number of people operating in the professional Hair and Beauty industry.

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The Parlux 385 PowerLight® LightGold conquers the French hairdressers and not only them!

The recent Paris Coiffure Beaute’ Show (20-21 Sept. 2015) a show that attracts many professionals in the hairdressing field in search of new products, styles and new trends was once again attended this year by Messrs Jacques Seban...

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PARLUX 385 POWERLIGHT®: the favourite hairdryer in South America, too!

Parlux, the famous Italian brand in the professional hairdressing field being always aware of the many International Hair and Beauty Shows that take place in the world, was again present at two important events held in Colombia and Brasil.

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Parlux in Bangkok

For more than 20 years or so, PARLUX products have been distributed in Thailand and are now used by most hairdressers in that country due to their many important professional features, favoured by specialists in that field.

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Brazil: Parlux 385 PowerLight® is the preferred hairdryer

Hair Brasil 2015, the most important beauty world trade fair in Brasil was held last March at the San Paolo Expo Center Norte. This is a show not to be missed by people working in the beauty, hair and spa industries.

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PARLUX at the Beauty Eurasia, Istanbul

Parlux hairdryers were the undisputedprotagonists at the Beauty Eurasia Show in Istanbul at the booth organized by Dogus Kosmetiks, Parlux distributor in Turkey.

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The Parlux 385 Powerlight® LightGold presented in Portugal

The famous trade exhibition Expocosmetica was held last April, from 25-27 at the Congress Centre of the Portuguese town of Porto; a tradeshow not to be missed by national and international professionals working in the beauty worlds.

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Parlux 385 PowerLight® LightGold and Parlux Melody Silencer Presented at Cosmoprof, Bologna 2015

As was to be expected, at the recent Cosmoprof in Bologna, the new version of the Parlux 385 PowerLight®LightGold encountered great interest and pleasure from the many visitors.

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During the latest edition of the most important U.S. Beauty World trade exibition, IBS show, which took place in New York at the Javits Convention Center from 8th to 10th March 2015, Parlux couldn’t help but attend, being a renowned Italian trademark known and appreciated above all for their quality professional hairdryers.

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Parlux hairdryers at “The Hair Project 2015” exibition

A new exhibition devoted to the hairworld, called “The Hair Project” was held for the first time, in The Netherlands, last year.

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Parlux @ COSMOPROF 2015

At the Parlux booth at Hall 33, many International professionals of the field and Parlux fans were able to see and try all the many coloured versions of the Parlux 385 PowerLight® hairdryer especially the new, modern elegant LightGold one, presented on this special occasion.

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MelodySilencer - COSMOPROF 2015

Come to visit us at our Parlux booth (Hall 33 - Booth C15/C16) ... you could receive a "MelodySilencer" for free.

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The Parlux 385 PowerLight® conquers the German hairdressers

In the past few weeks, an interesting hair show attended by over than 400 hairdressers, members of the Bavarian hairdressers’ Guild was held in Fuerth, a town by the most famous Bavarian Muenich.

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PARLUX AT STS BEAUTY Barcelona, 2015

Many famous International brands in the hair and cosmetic fields attended the recent STS Beauty 2015 show held at the CCIB Congress Centre in Barcelona on 7-9 February.

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