Among the most important trade fairs in the beauty industry in Russia, the autumn edition of interCHARM, took place in Moscow at the Crocus Expo from 21-24 October, 2015 where many Italian companies were present.
One of these Italian companies, Parlux, worldwide known in the hairdryer- manufacturing field, had on show their complete collection of products at the booth of Messrs. Galser the Russian Distributor for Parlux, and in particular the new Parlux 385 PowerLight® LightGold 2015 a hairdryer already available in man bright eye-catching colours.
On that occasion, Fulvio Furcas, an Italian hairstylist, using this hairdryer during his incredible hairstyling performances on stage, informed the many hairdressers present of the many important techinical features that make Parlux hairdryers a must for everyday hairdressing needs.
They are modern, efficient, reliable, powerful and light, manufactured with eco-friendly materials and have a special Ceramic and Ionic System that allows for quick drying and soft, shiny, healthy hair results.
On show also, was a sensational product new to the Russian and East European markets, the Parlux Melody Silencer, a silencer when attached to the air-intake of any Parlux hairdryer, helps to reduce the everyday working noise by 47% thus contributing to a quieter, more relaxing hair-salon ambience.