PARLUX: a must-have "made in Italy" brand at Cosmoprof North America 2019
For many years, in the United States too, the Parlux hair dryers are, according to professionals, the most appreciated high quality tools in hair salons.
For this reason, those operating in the U.S. hair world industry often attend all the trade fairs on schedule during the year. Parlux is always present with important representative booths and obviously, with their new products range.
Last 28th-30th July at the Las Vegas Mandalay Bay, historical location of Cosmoprof North America, where it was held its 18th edition,(more than 40.000 visitors and more than 1400 exhibitors), a large Parlux booth welcomed visitors in search of the most innovative products to improve their working life in salons.
Among them, the Parlux ALYON® model which is the most technologically advanced hairdryer on the market at the service of hairdressers: ideal power, 2250 Watt, (very light, powerful motor K Advanced® Plus, long-life up to 3000 hours) lightweight, easy handling of the appliance, ionic technology, eco- sustainability and new devices as the “Air Ionizer Tech” system and the hair catching system “HFS, Hair Free System” which keeps the hairdryer cleaner and more efficient.
Fans of this important Italian brand are unlikely to be disappointed; for over 40 years Parlux 's goal is to offer high-quality, efficient and reliable devices to enable hairdressers all over the world to always carry out their profession in the best possible way.