EXPOCOSMETICA 2017, PORTO (Portugal)
The PARLUX ADVANCE ® MATT BLUE HAIRDRYER IS THE MOST USED HAIRDRYER DURING LIVE SHOWS
This event which takes place every year at the Exponor Exibition centre in Porto (Portugal) and over the years, has become a fixed and exceptional appointment for Parlux.
On 22nd.23rd 24th April 2017, at the Parlux booth organised by Ricki Parodi, distributor for Portugal, there was great excitement .
Their prestigious, very colourful “Made in Italy” hairdryers, the model Parlux ADVANCE ® in particular, was the preferred tool to be immediately used on stage or to be tested for future purchase by many professionals visiting the exhibition.
The “Blue Matt” the “40th anniversary model” which features the important anniversary of this famous Italian company, and which will be available only up until the end of December 2017 gave a colourful but commemorative note to the exhibition area.
In Portugal, Parlux products have been present in hair salons for years and as happens in many other countries, they are the perfect choice of many demanding hairstylists for their professional features (lightweight, power, ideal size, ergonomic design, good balance, long life , less noise, etc etc.)