At the service of hairdressers
The beginning of 2016 marked the start of a reciprocal cooperation of two important companies operating in the hairdressing world: PARLUX, well-known Italian high quality professional hairdryers producers for about 40 years, and Professional by Fama, hair products producer and distributor.
During this year in fact, the hair stylists, the colour technicians, the teachers who, during the appointments of a scheduled calendar of educational meetings foreseen by the Professional by Fama Academy in Pedrengo (BG) and by other Italian towns, will be using PARLUX hairdryers only, the model Parlux ADVANCE®, especially.
This modern and innovative PARLUX dryer is extremely light and allows for efficacious and very quick dryings thanks to its new motor K-ADVANCE® and its high technology technical features. Among these, the Ceramic & Ionic system (hair more soft and shine), Eco-Friendly production materials, SOFT switches for a better comfort in use and a anti-heating body, very useful for the operators who are used to create their hairstyles, handling the hairdryer just from that side of the dryer.
Also the spring/summer hair collection called “Chic Ironic, signed by Professional by Fama, presented last April 3rd by Stefano Bugada at the PBF Academy was realized with the help of PARLUX hairdryers which permitted real, reduced drying and hairstyling times, impressing positively all professionals attending this presentation.