Two of the most important Hair World events, Salon International and the Alternative Hair Show, both held in London, had a some of their main protagonists, PARLUX, the famous worldwide hairdryer manufacturer from Italy.
Salon International is a "never-to-miss" trade exhibition where the latest hair-styling trends can be seen together with the new up-to-date professional hair products and appliances.
The PARLUX booth, as per usual, attracted a lot of attention. Their world-wide known hairdryer especially the Parlux 3800 Ec Friendly model, this year presented in the new white version, took the show by storm, thanks to its technical capacity and its eco-friendly features.
Parlux also took part in the famous Alternative Hair Show, organized by Toni Rizzo, as one of the main sponsors.
Toni Rizzo expressed his satisfaction and gratitude to PARLUX as it is the first Italian company in this field that has adhered to this Charity Foundation Show.
Parlux was more than happy and honored to have contributed to such a noble and humane cause.