Parlux hairdryers at the Beauty World Saudi Arabia 2019

The famous “made in Italy” hairdryers on show in Jeddah

On 8th-9th-10th November a new edition of the most important trade fair in the hair & beauty industry in the country was held at the Jeddah Center for Forums and Events.

More than 190 exhibitors coming from 20 different countries and besides 5000 professionals could know all new products and services devoted to the different beauty jobs.

The wide range of Parlux products presented at the booth organized by the Saudi Arabia Parlux distributor, Messers. Nazih Group, registered once more great interest. The famous Italian brand, distributed for many year in that country, is always a very appreciated and sought-after trademark by hairdressers.

The Parlux professional hairdryers are for them too, the best tool on the market to be able to obtain very quick hair dryings and perfect hairstyles.

The new Parlux ALYON® is confirmed to be the best, high quality appliance to be able to get these basic features which are essential for every hairdresser’s daily work; in fact this tool is very well balanced, has the ideal measures and presents an innovative motor K-ADVANCE PLUS®.

In addition it is a long-life product (about 3000 hours) and includes two exclusive systems allowing for very quick, perfect dryings; ionic technology or better the Air Ionizer Tech, a device emitting negative ions which is now essential to get brilliant smooth hair and the HFS (Hair Free System) which catches and keeps the hair while operating for a cleaner, more efficient hair dryer.