At the Parlux booth, all Parlux new products available for visitors
On 17th-18th November, the Pala Alpitour in Turin hosted a successful event completely devoted to the hairstyling world and hairdressers. This 10th edition event, organized by Bologna Fiere Cosmoprof registered the attendance of some of the most important Italian and foreign talented hairdressers who presented their own beautiful hair creations.
Real hair shows and hair trends collections realized with different techniques, lived the several meetings on schedule during ON HAIR 2019.
The public, mainly hairstylists and professionals of the field, appreciated the trade section of the exhibition and could discover new products and professional services offered by the best companies in the hair & beauty industry.
Parlux, the high quality professional hair dryer famous brand, welcomed visitors at their booth no. 57 where it was possible to test and handle their different models in their wide range of products, especially the models Parlux ALYON® e Parlux 3200® Plus, already worldwide best sellers.
Their special technical features which were properly studied for a professional use, offer extreme power, lightweight, ideal measures of the tool, very good balance and new included devices such as the ionic system, called Air Ionizer Tech (negative ions) and the HFS (Hair Free System – which catches and keeps the hair for a cleaner and more efficient hairdryer)
Among the various meetings, workshops and seminar shows on the ON HAIR stage, also that proposed by the well-known Turin’s hairstylist Mario Firriolo and his creative team, testimonial Parlux, who presented beautiful, original hair fashion styles realized with the help of the Parlux ALYON® hairdryers.