I più innovativi asciugacapelli Parlux  protagonisti a Cosmoprof North America 2026

The most innovative Parlux hair dryers protagonist at Cosmoprof North America 2026

Last  27-28-29 th January, the Miami Beach Convention Center hosted the third edition of  Cosmoprof North America 2026

This important business-to-business event represents an exclusive gateway to the US market for the entire beauty sector and encompasses the hairstyling, skincare, makeup, fragrance, and nail care industries.

The latest product and service trends from leading national and international industry leaders were on display, along with valuable opportunities to meet and collaborate with professionals of the field.

Parlux couldn’t miss this event and at the booth organized by the USA distributor, Turbo power Inc. presented their most innovative professional hairdryers with digital motor and advanced technology, espceially devoted to an intensive, professional use.

Professionals could  see first hand, design,  lightweight, technical features and technological innvoations of the Parlux models Parlux Elysium®, the latest, compact, most powerful of the range, the Parlux Ethos®, the Parlux Digitalyon® and the il best seller Parlux Alyon® – excellence tools for the most demanding hairdressers.

Great attention was devoted to the brand new Parlux Elysium®, the mini-hairdryer presenting compact and attractive design which, thanks to its latest generation digital motor offers unique speed and temperature combinations for very quick, personalized dryings.

The latest selected setting  is automatically recorded. In addition, the hairdryer is supplied with the negative ions technology giving a shiny, silky, brilliant look, allowing for the creation of always new and creative hairstyles.

Elisa Parodi, Parlux general manager, togeher with Mr. Petruccelli, the USA distributor, Turbo Power Inc.