The International Beauty Show, a famous American trade fair and an unmissable event for the overseas beauty world, was held at the Javits Convention Center in New York from 14 to 16 April.
Also for PARLUX , this has always been an important annual event to meet American customers and beyond, to show all its professional products and above all, the new products of the year.
In the PARLUX exhibition space organized by the American distributor Turbo Power, here on display, the entire series of Parlux hairdryers from the 3200 Compact and Ceramic & Ionic, to the Parlux 3800 Eco-Friendly up to the latest addition, the Parlux 385 PowerLight ® , ": which stands out from the previous models for the completeness of its technical features included in a single appliance (ideal size for hairdressers, balance, ergonomics, eco-sustainability and silence) but above all for its greater power, given by an innovative K-Lamination motor and a significantly reduced weight. Features of certain interest for the choice of the accessory most used daily by hairdressers.
A famous American stylist at work with the brand new Parlux hairdryer, declared himself very satisfied with the hairdryers PARLUX in general and in particular of this latest model, very easy to handle, light and really powerful which allows very fast drying – therefore with less physical stress on the operator.
