Once again this year, the Mondiale Coiffure Beaute’, a premier event for hairdressers and beauty industry professionals, was held at the Porte de Versailles exhibition centre in the French capital on 10-11-12 October and was an important meeting and networking point for professionals from the beauty sectors involved.
There were many live demonstrations on the new hair fashion trends for the season and, above all, on the new products and accessories for creating them.
Among the approximately 450 exhibitors were all the most prestigious and well-known brands in the various sectors of the hair & beauty world: in the fields of trichology, cosmetics and aesthetics, as well as nail care and, finally, barbering and grooming.
In the large Parlux space, organised by Jacques Seban, the Parlux distributor for France, the Parlux 2026 new products made a great impression, especially the modern Parlux ELYSIUM® hairdryer: with its enlarged digital motor and 2300-watt power, it ensures fast and effective drying for quick, simple or more elaborate styling, always with complete safety and ease of use. Three speeds and three heat levels are available for extremely fast and personalised styling. Its memory function automatically restores the last selected setting, ensuring quick and intuitive use.
The presentation of the new accessories from the famous Italian manufacturer, Parlux SETRA® and Parlux EVOLIS®, a professional straightener and curling iron, also attracted the interest of numerous French and international professionals…
These devices, with their ergonomic design and advanced features, were designed to ensure maximum reliability and high performance. The smooth inner surfaces of the plates, treated with a special plasma coating, offer non-stick and anti-friction properties, allowing them to glide smoothly over the hair, reducing styling time and leaving the hair shiny, silky and free from static electricity. They also feature an accelerometer that automatically activates the “Low Power Mode” function after five minutes of inactivity.
Among the tools also used by participants in the World Hairdressing Championship, organised by OMC during the Paris event, were some of Parlux’s most traditional yet equally effective and reliable best-selling hairdryer models.
These hairdryers have “accompanied” and therefore continue to “accompany” stylists all over the world in their profession and on any working occasion.
photo caption:
- at the Parlux stand at Mondiale Coiffure Beaute’ 2026, Mr Paolo Parodi, Parlux President, and Mr Gerard Chabert (Jacques Seban)
