INTERCHARM

INTERCHARM, Moscow PARLUX at full color

Parlux hair dryers are already very well known and appreciated in Russia, so professionals in the sector always show great interest in all the new products that the famous Italian brand offers.

The Moscow spring edition of Intercharm was the occasion for Parlux, with the help of hairstylist Fulvio Furcas, to present in grand style the Parlux 385 PowerLight® hairdryer, Light Blue Emerald, the brand new 2014 colour which joins the already 8 cheerful versions of this model.
To highlight this new color, the stand for this occasion, curated by the local distributor Galser, as well as the dresses of the professional guest models, was "dressed" in the Parlux color of the year, Light Blue Emerald, precisely.
The lightness and power of this professional hairdryer are obviously highly sought after by any hairdresser who can always count on a reliable and quality work companion that allows for very fast drying without tiring the arm, less noise, energy savings and, for the client, soft and silky hair.
As part of this event, during the numerous live shows organized by prestigious international hairstyling brands, even the famous Russian stylist, Tatyan Russland, preferred to use the Parlux 385 PowerLight®, creating delicious hairstyles.